Customer Relationship Management - Exchange Server White Papers
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Customer Relationship Management (CRM) covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers (and potential customers) is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.
 
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Building the Customer-Centric Enterprise

By : SAP Published Date: Jan 01, 2008
Building the customer-centric enterprise explores how insurers are seeking to maximize the profitability and growth potential of the markets by scrutinizing loss performance, retention strategies, buying behavior and demographics. The report features a customer analytics case study that draws on an interview with Michael Bernaski, acting chief analytics officer of Safeco.
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SAP

Creating Competitive Advantage in Demanding Retail Environments

By : CommercialWare Published Date: Jan 09, 2007
This paper explores what cross-channel transparency looks like through the consumer's eyes, the costs retailers incur by maintaining the status quo, and key steps retailers need to consider as they undertake cross-channel initiatives.
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CommercialWare

Contact Center Software: Compare 6 Leading Solutions

By : InsideCRM.com Published Date: Jan 23, 2008
Shopping for a contact-center solution can be confusing and frustrating, so let us do the leg work for you! This easy-to-use guide compares the major vendors offering contact-center solutions today, including Genesys, Oracle, Verizon and many others.
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InsideCRM.com

Call Center Buyer's Guide: Learn Which Solution is Right For Your Business

By : InsideCRM.com Published Date: Jan 08, 2008
Considering adding a contact center to your business? Our analyst-written buyer's guide is a great place to start your search. We provide you with an in depth  market overview, a rundown of standard and advanced features and will point you in the direction that will be most beneficial and efficient for your organization.
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InsideCRM.com

Customer Relationship Management: Secrets to CRM Success

By : Microsoft Published Date: Sep 17, 2005
Find out how you can convert your pains into profit. Learn how Microsoft Customer Relationship Management (CRM) can help you develop profitable customer relationships. Microsoft CRM uses lead and opportunity management, incident management and a searchable knowledgebase. CRM also makes use of reporting tools for accurate forecasting, measurement of business activity, and employee performance.
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Microsoft

Co-Marketing with Channel Partners

By : SAP Published Date: Jan 08, 2008
Take a look at how brand owners and their channel partners are improving their collaboration on co-marketing with a streamlined closed-loop process supported by the SAP Customer Relationship Management application. Brand owners improve monitoring and can better measure their ROI, while partners can speed up the entire exercise.
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SAP

Creating Business Value with Communication-Enabled CRM Processes

By : SAP Published Date: Jan 14, 2008
Read about how SAP Business Communications Management and SAP Customer Relationship Management provide the technology foundation for communication-enabled business processes that result in simplified interactions inherent in marketing, sales, and service processes.
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SAP

Growing Gift Card Demand Evokes Change

By : CommercialWare Published Date: Feb 05, 2007
Customers enjoy buying and receiving gift cards. The new challenge is for retailers to provide gift cards that mesh with the way customers want to use the cards. Many early systems cannot efficiently support the changes in demand.
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CommercialWare

Hosted CRM Buyers Guide: Key Points to Consider

By : InsideCRM.com Published Date: Jan 21, 2008
In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market and a rundown of the general costs of various CRMs today, you'll be prepared to start looking for your new solution immediately.
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InsideCRM.com

Hosted CRM Comparison Guide: The Top 4 CRM Vendors Compared

By : InsideCRM.com Published Date: Jan 24, 2008
Use this crisp and clean comparison chart to stack the top CRM vendors side-by-side on the following:  Features, Price per User, Services and Support, and Marketing Capabilities.
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InsideCRM.com

IDC: Delivering Customer Value for Competitive Advantage

By : SAP Published Date: Jul 01, 2007
The second in a series of three thought leadership papers themes by IDC titled "Delivering Customer Value for Competitive Advantage".
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SAP

Learn the Secrets of Competing with Larger Financial Institutions

By : IBM Published Date: Mar 24, 2005
It’s tough for community financial institutions to succeed, especially when faced with fierce competition from large banks with large budgets. See how IBM can help with solutions tailored for community banks. Click now and receive the new 18-page report from TowerGroup on CRM Metrics and how smart banks measure success.
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IBM

Make Customers the Center of Attention with Microsoft Dynamics CRM

By : Microsoft Published Date: May 22, 2007
Microsoft Dynamics CRM is a powerful tool for your sales and marketing teams, but it is more than just a contact management solution. In this webcast, we explore how Microsoft CRM is a flexible, integral part of your enterprise, supporting sales, marketing, customer service, manufacturing, and professional services. We describe how you can configure Microsoft CRM to work the way your business does, and we illustrate its many benefits.
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Microsoft

Microsoft Dynamics CRM 4.0: Database Scalability for the Enterprise

By : Microsoft Published Date: Mar 19, 2008
Microsoft Dynamics CRM 4.0 demonstrated its ability to scale to support the needs of an enterprise organization with a very large customer service database. In a test based on a customer database of over 1 billion records, Microsoft Dynamics CRM was able to achieve sub-second response times using a modest hardware configuration.
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Microsoft

Microsoft Dynamics CRM 4.0: Enterprise Performance and Scalability

By : Microsoft Published Date: Mar 19, 2008
Microsoft Dynamics CRM 4.0 is designed to help enterprise organizations attain a 360-degree view of customers, achieve reliable user adoption, adapt quickly to business change, and accelerate project delivery and returns-all on a platform that provides enterprise levels of scalability and performance. Microsoft Dynamics CRM 4.0 addresses the stringent requirements of the enterprise in the areas of performance and scalability, application flexibility, efficient manageability, and network configurability.
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Microsoft

Small Business Webcast: Are You Ready for CRM? 7 Ways to Know

By : Microsoft Published Date: Apr 06, 2005
Knowing your customers and their needs as thoroughly as possible is central to any business.  And that's the very point of customer relationship management software, sophisticated business software commonly known as CRM.  The question is, is CRM for you? This webcast provides an informative discussion around CRM and outlines seven criteria that will help you decide if you are ready for Microsoft CRM.
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Microsoft

Service: Maximizing Service Profitability

By : SAP Published Date: Feb 22, 2005
Learn why the quality of your service is the key driver of customer loyalty -- often more important than your products or prices -- and why ensuring that customers receive high-quality service should be a top priority. With the SAP CRM application, you get a complete service solution focused on driving customer loyalty.
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SAP

Spotlight on IT - Sustained Growth through Operational Excellence

By : SAP Published Date: Jul 09, 2008
This offer is a report from the Economist Intelligence Unit. Based on a survey of top executives from around the world, it examines the increasing role of ERP and CRM solutions in helping organizations achieve goals tied to operational excellence.
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SAP

The Power of Remote Support in Battling Today’s Top Customer Support Issues

By : Citrix Online Published Date: Jul 05, 2007
By working closely with customer service and support executives across high tech hardware and software, broadband, consumer electronics, retail, telecommunications and other technology-related industries, the Service and Support Professionals Association (SSPA) has identified 6 key business issues facing service and support managers today.
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Citrix Online

Top 5 Initiatives for Achieving Breakthrough Customer Support

By : Citrix Online Published Date: Jan 11, 2008
Through member conversations, conference presentations and Webcast Q&A, the SSPA has identified the top 5 initiatives technical support centers should pursue in order to deliver breakthrough customer support and enable customer success. This white paper will provide a roadmap for companies looking to improve all aspects of their support operation, addressing people, process and technology issues, with special attention paid to the role of remote support technology as a key enabler of success.
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Citrix Online

The Power of Choice with Microsoft CRM

By : Microsoft Published Date: Mar 22, 2008
Get this webcast to discover a customer relationship management (CRM) solution that works the way you do, the way your business does, and the way technology should. We explore how Microsoft Dynamics CRM delivers a familiar Microsoft Office Outlook interface to create a productive work environment. We also illustrate the powerful workflow and integrated reporting capabilities in Microsoft CRM that help you drive business processes and results.
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Microsoft

Why Advocacy Matters to Retailers

By : IBM Published Date: Jan 02, 2008
In a 2007 poll of nearly 200,000 consumers, IBM found that retailers who integrate customer-focused initiatives are more likely to turn regular consumers into brand advocates and outperform their competitors. Download the white paper and find out what key retailer attributes drive consumer advocacy.
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IBM

CRM Without Compromise

By : SAP Published Date: Apr 02, 2007
CRM is a business strategy that helps organizations cope with three of today´s most urgent business imperatives generating new growth, attaining operational excellence and enhancing competitive agility.
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SAP

How Fast-Growing Companies Obtain CRM Success

By : Netsuite Published Date: Apr 11, 2006
This white paper reveals the most vital elements needed to develop a seamless value chain; one that realistically enables an SMB to develop valuable 2-way relationships with their most valuable customer segments.
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Netsuite

Lower Costs with On-Demand CRM & Accounting/ERP Solutions

By : Netsuite Published Date: Feb 03, 2006
This Yankee Group White Paper, compliments of NetSuite, shows how on-demand applications can significantly reduce cost vs. on-premise applications. See how to reduce the total cost of ownership (TCO) of deploying & integrating CRM & accounting/ERP applications.
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Netsuite
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