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Overview : |
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Although many organizations have made significant investments in data collection and integration (through data warehouses and the like), it is a rare enterprise that can analyze and redeploy its accumulated data to actually drive business performance. In the years to come, as globalization and increased reliance on the Internet further complicate, accelerate and intensify marketplace conditions, actionable business intelligence promises to deliver a formidable competitive advantage to firms that leverage its power. |
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