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Sales & Marketing Software including forecasting, CRM, market research and planning, new product development and more. |
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Results 1 - 25 of 73 matches |
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Download this very brief guide now and reflect on the 9 Indicators. If you answer "no" to two or more of the questions listed within, there is undoubtedly sufficient ROI to strongly consider replacing your current incentive compensation system.
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This white paper provides an overview of the most useful personalization techniques and discusses how to combine personalization strategy with personalization techniques.
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The benefits of moving manual processes to the web are well understood. But very few organizations have web-enabled product returns, bill disputes or other complex business processes. This paper discusses requirements for web-enabling complex processes.
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On-Demand CRM provides faster implementation, lower costs, and more rapid ROI when compared to On-Premise. Make sure you're making the right decisions for your CRM.
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This white paper is designed to educate you about the main obstacles that can prevent your email from reaching a recipient’s inbox; and the simple tactics that you can implement to avoid these obstacles.
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This informative white paper provides 10 great tactics to get you started trying to make that prediction come true. Read this white paper to learn more on how you can drive your email marketing ROI through email relevance.
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Email marketing is by far the best way to attract interest in, build desire for, and generate sales of your products and services. Without a well-managed opt-in email list, you can say goodbye to your email marketing investment. This white paper provides powerful tactics to help you grow bigger, better and more relevant opt-in lists - and turn your Web browsers into buyers.
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This white paper describes the results of a survey of 533 trainers conducted in December 2006-January 2007 concerning the usage levels, benefits, and justifications for web conferencing as a training application. It explores trainer attitudes concerning the relationship between a variety of synchronous and asynchronous tools, as well as the impact of web conferencing on live, in-person training.
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To reach their business goals, marketing professionals must leverage new technologies. Web conferencing and collaboration tools can facilitate marketing initiatives, letting marketers meet with prospects and clients anywhere, anytime, in an Internet-based, real-time environment. The technology offers rich functionality, including file and application sharing, annotation, online chat, polls and surveys and Web co-browsing and recording, among other features.
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To reach their business goals, sales professionals must leverage new technologies. Web conferencing and collaboration tools can facilitate sales initiatives, letting salespeople meet with prospects and clients anywhere, anytime, in an Internet-based, real-time environment. Best of all,Web conferencing is a perfect way to cost-effectively deliver presentations, product demonstrations, meetings, seminars and training in today's increasingly virtual workplace.
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CheckPoint HR is in the middle of tremendous growth. In just two years, the human resource technology company has expanded from servicing about 400 worksite employees (WSE's) to over 20,000. David Flook, a partner at CheckPoint HR, chalks up this impressive growth to his company's unique approach to providing Web-based services for mid-market companies.
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For almost 40 years, COCC has provided enterprise processing solutions to community financial institutions throughout the northeastern United States. The success of its products has encouraged the company to expand rapidly to other areas of the U.S., resulting in more travel costs. The company found part of the solution in Citrix® GoToMeeting™ Corporate.
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Many businesses have harnessed the unique capabilities of web conferencing to move their outbound marketing programs to the Internet and virtualize their sales activities. On the surface, the apparent benefits appear to include lower costs and increased sales – but do the benefits go deeper? What are the pitfalls? And are there particular steps in the sales process that work better than others?
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Long ago dubbed the 'killer app', email marketing has now reached the height of its potential and is poised to assume its place as the medium of choice for maintaining customer relationships. In fact, despite the threat of spam, marketers are continuing to turn to email marketing initiatives - with impressive results. Email marketing continues to be the most affordable, efficient and personalized way to connect with clients and future prospects.
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As part of the ongoing effort to differentiate products and services, best-in-breed organizations are now using a tool called Customer Lifetime Value (CLV). CLV is “a marketing metric that projects the value of a customer over the entire history of that customer's relationship with a company.”
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Predictive analytics can be utilized to uncover root causes so that problems can be eradicated. Read this white paper to learn how companies can use predictive analytics treatment and prevention approaches to save time and resources, eliminate root causes of problems, and obtain the actionable insight required to improve marketing effectiveness.
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| By : Cymfony |
Published Date: Jul 11, 2006 |
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Social media - online sites like blogs and discussion boards where consumers create and share information and opinions directly with each other - are beginning to affect brands. Download this white paper now to understand the importance of a social media strategy, and how to make the case to management.
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| By : Cymfony |
Published Date: Oct 19, 2006 |
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This white paper summarizes the status of current trends in public relations and provides PR professionals with recommendations for actions to take in 2007 to begin to evolve their communications strategies and tactics.
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An in-depth look behind the sophisticated game of enterprise software (ERP) sales, including an explanation of the dimensions and psychology involved with enterprise software purchasing decisions. If companies do not understand the rules of the game, they might find themselves prey to the emotional ploys used in the industry. Included are some tips to help companies turn the game in their favor.
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There are more than one hundred Email Service Providers (ESPs) selling their services in the market today and all of them are on the hunt for new customers. This white paper identifies what we call, "decision points," factors that make it worth your while to consider finding a new ESP.
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Since the introduction of e-mail as a viable marketing and communications vehicle, the focus has shifted from a "one size fits all" model to content that is relevant and specific to the intended recipient. This paper reviews general concepts behind personalization, further investigates its advantages, discusses the challenges to personalizing campaigns and provides solutions to overcome the challenges.
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Successful delivery is the driving force behind an effective email marketing campaign. The purpose of this paper is to provide a summary of terms (or jargon) related to e-mail deliverability, increase general knowledge of the concept, discuss delivery barriers and provide tactics to overcome these issues.
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| By : Hubspot |
Published Date: Nov 13, 2007 |
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Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers. This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
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| By : IBM |
Published Date: Feb 01, 2006 |
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This case study outlines their success in achieving global simultaneous product launches, correct information for catalogs and advertising, faster price change notifications and better Point of Sale (POS) integration.
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More Enterprise Applications Topics |
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Application Integration, Application Performance Management, Best Practices, Business Activity Monitoring, Business Analytics, Business Integration, Business Intelligence, Business Management, Business Metrics, Business Process Automation, Business Process Management, Call Center Management, Call Center Software, Change Management, Corporate Governance, Customer Interaction Service, Customer Relationship Management, Customer Satisfaction, Customer Service, eBusiness, Enterprise Resource Planning, Enterprise Software, eProcurement, Extranets, Groupware Workflow, HIPAA Compliance, IP Faxing, IT Spending, Marketing Automation, Performance Testing, Product Lifecycle Management, Project Management, Return On Investment, Risk Management, Sales & Marketing Software, Sales Automation, Server Virtualization, Simulation Software, Supply Chain Management, System Management Software, Total Cost of Ownership, Video Conferencing, Voice Recognition, Voice Over IP, Workforce Management, Incentive Compensation, Spend Management |
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